Autentic Distribution

Cologne-based AUTENTIC DISTRIBUTION is a 50:50 joint venture of the German documentary label AUTENTIC and the WDR mediagroup, formed in the beginning of 2014. Concentrating on exclusive portfolios to satisfy the demands of a changing international market, the company distributes a wide range of the best non-fiction productions from both companies in the public and private commercial broadcasting sector as well as from further national and international media-companies and producers. With such partners, Autentic Distribution’s aim is to offer its customers from all areas of the media industry a comprehensive range of high-quality productions and a support for their interests.


WDR mediagroup (WDRmg) is the commercial subsidiary of the West German Broadcasting Corporation (WDR) in Cologne. As an innovative service provider for media content, it offers 360-degree marketing and sales of high-quality WDR programmes and supplies of other partners via all distribution channels and platforms. In addition to its core business, which is the marketing of advertising time, its versatile service portfolio covers the entire digital value-added chain: WDRmg digitalizes and archives media contents, sets up an infrastructure for their further commercial exploitation and is finally responsible for marketing and sales. The wide range of services is rounded off by programme development and trading, licensing transactions, online solutions, accessible media services, a DVD label of its own, a music publisher, listener retention programmes and an extensive marketing organization.